Turbotodd

Ruminations on IT, the digital media, and some golf thrown in for good measure.

Archive for the ‘twitter’ Category

A Swedish Task

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Swedish purveyor of home goods and furnishings, Ikea, has bought TaskRabbit, the contract labor marketplace, according to a report by Recode.

No price was revealed, but TaskRabbit is a major player in the “gig” economy that connects freelance workers with jobs (handymen, movers, etc.)

Recode reports TaskRabbit already had a partnership with Ikea for furniture assembly in the United Kingdom, and that Ikea’s purchase will get them “even more deeply into the tech space.”

Just this week, Ikea released its own augmented reality app for the iPhone called “Ikea Place.” The app allows shoppers to scan a room and place Ikea furniture virtually to see how it looks (no word yet on whether there’s a virtual Ikea assistant to tell you how much that sofa just doesn’t go with that carpet).

Back in Washington, D.C., Twitter appeared before the Senate Select Committee on Intelligence and House Permanent Select Committee on Intelligence to discuss “a number of questions about how malicious bots and misinformation networks on Twitter may have been used in the context of the 2016 U.S. Presidential elections.”

Hey, no pressure or anything.

All this talk of Twitter and bots and Russian misinformation makes me pine for 2007, when all we technorati used Twitter for was to figure out where we were going for lunch during SXSW.

So what did Twitter’s self-inquiry find on the matter? According to their own statement, of the roughly 450 accounts that Facebook recently shared as a part of their review, Twitter concluded it had 22 corresponding accounts:

All of those identified accounts had already been or immediately were suspended from Twitter for breaking our rules, most for violating our prohibitions against spam. In addition, from those accounts we found an additional 179 related or linked accounts, and took action on the ones we found in violation of our rules. Neither the original accounts shared by Facebook, nor the additional related accounts we identified, were registered as advertisers on Twitter. However, we continue to investigate these issues, and will take action on anything that violates our Terms of Service.
– via blog.twitter.com

They go on to cite several Russia Today (RT) accounts that spent $274,000 in U.S. ads in 2016, and those three accounts promoted some 1,823 Tweets that “definitely or potentially targeted the U.S. markets.”

Interestingly, the Twitter blog post indicates those campaigns were “directed at followers of mainstream media and primarily promoted RT Tweets regarding news stories.”

So the endgame is that Russians were buying ads on Twitter to target other Twitter users who were members of the U.S. mainstream media.

I’m shocked, shocked, I say, that there was gambling going on in this here casino!

 

Written by turbotodd

September 29, 2017 at 3:32 pm

Tweet More, iPhone Less

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Having trouble writing everything you want to write on Twitter in 140 characters or less?

Well, Twitter product manager Aliza Rosen feels your pain and wrote that “We want every person around the world to easily express themselves on Twitter, so we’re doing something new: we’re going to try out a longer limit, 280 characters, in languages impacted by cramming (which is all except Japanese, Chinese, and Korean).”

This feature will be available to only a small number of users for now (and it wasn’t clear at press time if President Donald J. Trump would be included in the pilot).

For my money, Twitter has always been about less being more. I have to “cram” all the time, and I avoid sending episodic Tweets at all cost. Call me old school.

In the meanwhile, over on the sidelines, Facebook has just inked a multiyear deal with NFL to distribute game highlights and other content, and in return, NFL Films will produce content packages for Facebook Watch.

It was unclear at press time whether Mark Zuckerberg would be standing or kneeling.

If you just feel like hitting the open road with not a care in the world, you might want to keep an eye on Ford and Lyft’s new partnership to develop and test autonomous vehicle designs and technology. The destination: To put Ford’s cars on Lyft’s networks. No comment yet from G.M., one of Lyft’s biggest investors and partners.

Could be very awkward out there on the autonomous Route 66!

And as if Apple needed any more production headaches after their recent and marvelous launch shindig? First there was a software issue with the Apple Watch Series 3 which caused the Watch to connect to unauthenticated Wi-Fi networks instead of handing off to LTE.

Then there was news that there have been production issues with the new Face ID componentry that has something to do with manufacturing yields for the “Romeo” modules (the “Juliet” modules are producing just fine, but hey, you can’t have a Juliet without a Romeo. That’s just bad Shakespeare…and juju!)

And now, the iPhone 8 has a “crackling” earpiece that’s disrupting the audio experience when people try to make phone calls.

To which I ask, who makes phone calls using an iPhone anymore??

 

Written by turbotodd

September 27, 2017 at 9:13 am

Now On The Tee…The Twitter And PGA Tour Twosome

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Seeing as it’s going to be arctic cold throughout much of the U.S. this weekend, for golf fans frozne out of the course it could be a good time to become situationally aware of a new deal between Twitter and the PGA Tour.

According to VentureBeat, Twitter has signed a deal to broadcast more than 70 hours of live PGA Tour Golf coverage from 31 tournaments throughout the remaining 2016-2017 season.

Twitter will become the exclusive global platform to broadcast golf coverage, which will generally include up to 90 minutes of the early Thursday and Friday morning hours from PGA Tour Live’s “over-the-top”) OTT subscription.

Twitter viewers will be able to access pre-play analysis, interviews, and live competition from the first two holes of each day’s PGA Tour Live Marquee Groups.

This builds on Twitter’s NFL partnership to stream Thursday night NFL games in full this season.

Twitter golf coverage starts at the CareerBuilder Challenge on January 19th, and will continue through the season-ending Tour Championship in September of this year.

Written by turbotodd

January 6, 2017 at 2:56 pm

Posted in 2016, golf, pga tour, twitter

Year Of The Fire Rooster

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Happy New Year!

It’s hard to believe it’s already 2017. Then again, if you’re like so many others I know, it was seriously goodbye and good riddance to 2016.

May the new year bring you much prosperity and happiness. And if you follow the Chinese zodiac, you should know it’s the “Year of the Rooster.”

Specifically, 2017 is a “Fire Rooster” year, one that comes along every 60-year cycle.

The Rooster ranks tenth among the Chinese zodiac animals, and represents fidelity and punctuality (remembering the rooster wakes people up on time). People who are born in the year of the Rooster are generally kind-hearted, hard-working, humorous, and honest.

Speaking of China, there’s been a few related news tidbits worthy of passing along.

One is that Kathy Chen, the managing director in Greater China, is moving along to greener pastures.

Chen explained in a Tweetstorm what the story behind the story, which in a nutshell seems to be that everything is good with Twitter’s business in China (despite Twitter continuing to be blocked by the Great Firewall), but that they’re moving their Greater China business back to Hong Kong.

Apparently it’s not the year of the Twitter Rooster.

Maybe the NFL will pick up some traction. It just announced it’s hoping to expand its presence with a new deal that gives Sina Weibo (China’s version of Twitter) the rights to live stream select games on its network, including the Super Bowl.

The deal marks the first time a sports league will live stream games on the service.

And just in case you were sleeping through the holidays, there was David Barboza’s piece in The New York Times entitled “How China Built ‘iPhone City’ With Billions in Perks for Apple’s Partner.”

Call that one the “Golden Rooster.”

Written by turbotodd

January 3, 2017 at 1:59 pm

Posted in 2016, apple, china, twitter

Live @ IBM Smarter Commerce Global Summit Orlando: Twitter Editorial Director Karen Wickre On Effective Communication In 140 Characters Or Less

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Karen Wickre is Editorial Director at Twitter, where she shapes the way the company communicates publicly. She has worked the editorial side of publishing for 20+ years as an editor, author, columnist and content strategist. Previously, Karen worked at Google, for which she developed the company’s corporate content strategy, and built its blog and Twitter platforms into global channels.

Karen Wickre, currently the editorial director for Twitter, has been on the vanguard of digital and social media communications for over a decade.

During her nine-year stint at Google, she helped found the Google Corporate Blog, which paved the way for Google’s more aggressive embrace of blogging for not only corporate communications, but also knowledge sharing and Google product enablement.

More recently, she’s served as the editorial director for Twitter, helping Twitter employees and customers communicate as widely and engagingly as is possible in 140 characters or less.

During our interview at the IBM Smarter Commerce Global Summit in Orlando last week, Karen and I chatted about the early days of social media, then worked our way forward to more cutting-edge concerns, including Twitter celebrity, Twitter’s key role in helping share the zeitgeist of live events, Twitter’s increasing international reach, and yes, even the ever-feared “DM Fail.”

Karen’s insights into both the philosophy and reality of effective social media communications can impact organizations everywhere looking to build their own smarter commerce strategies.

You can follow her on Twitter at @kvox.

TurboTech: The Wisconsin Episode

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Every once in a while, developerWorks’ Scott Laningham and I get together via Skype to catch up on the latest in technology.

This week, Scott’s on a remote, cheese-head “workation” somewhere in the middle of Wisconsin.

And despite being surrounded by trees and lakes, he found his way to an Interwebs connection, along with a gasoline generator, so we could do one of our “TurboTech” episodes.

I was afraid one of the rhinos that John Swanson thought he spotted in a separate “This Week on developerWorks” episodes recorded with Scott in the great outdoors might sneak up on Scott while we were mid-recording, but fortunately that didn’t happen.

In this episode, Scott and I opined on social media’s role at the London Olympic games, along with a deep space exploration of the latest Mars rover (“Curiosity”) landing on the Red Planet. We also mentioned several forthcoming IBM events stretching from Orlando to Vegas to Singapore.

Me, I’m just glad Scott’s generator didn’t run out of gas. That would have brought a whole new meaning to the phrase of having another episode “in the can!”

Written by turbotodd

August 15, 2012 at 7:10 pm

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