Turbotodd

Ruminations on tech, the digital media, and some golf thrown in for good measure.

Posts Tagged ‘harriet pearson

Ain’t A Bad Place To Be

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I’m starting my morning with a little AC/DC.  Hence the title.

Also, it’s a relevant riff on IBM’s recent recognition by the Ponemon Institute, which in its most recent privacy survey puts IBM just behind #1 American Express when it comes to protecting personal information, and #1 for technology companies.

This recognition makes me proud as a citizen of the IBM Corporation.

And I don’t think this kind of recognition just happens by accident.

As far back as I can remember, starting with former Chairman and CEO Lou Gerstner, his consigliere and chief counsel Lawrence Ricciardi, onetime IBM media VP Marianne Capponnetto, and IBM Chief Privacy Officer, Harriet Pearson, there has been an ongoing and serious internal IBM recognition that privacy would be a fundamental issue of the digital age, along with the actions to back it up.

This included one of the industry’s earliest and most aggressive online privacy policies, as well as moves intended to help bring the industry along (including IBM’s 2000 decision not to advertise on sites that didn’t contain a  privacy policy).

The issue of privacy could never be more serious than it is today.

From the potential for misuse and abuse of geolocation information, to political and social repercussions for companies and governments revealing information that can harm individuals and groups, to the most innocent intention of online connections inadvertently revealing too much information and leading to problems ranging from social embarrassment to extreme legal jeopardy — all these and more are both potential and real scenarios.

The rankings in the Ponemon survey were arrived at from responses by 6,627 U.S. adults that included more than 38K individual company ratings, and this is the third consecutive year that consumers recognized IBM at the most trusted IT company.

Harriet had this to say about the award: “We are honored to be recognized by consumers as the most trusted business-to-business company in Ponemon Institute’s survey. As data rapidly moves from the desktop to the cloud, consumers are more aware and concerned than ever about the security and privacy of their personal and sensitive information. IBMers worldwide are committed to delivering trusted and secure technologies, services and solutions that protect the privacy of our clients’ most valuable and critical assets and operations.”

In addition to ranking the most trusted companies, the Ponemon study reported that only 41 percent of consumers feel they have control over their personal information, down from 45 last year and an overall drop from 56 percent in 2006.

The survey also noted that identity theft is a top area of concern among consumers with fifty-nine percent of the respondents indicating that fear of identity theft was a major factor in brand trust diminishment, while 50 percent said notice of a data breach was a factor.

“The security of personal information is more important than ever to consumers and brand trust is closely associated with whether or not individuals believe that a company can provide privacy protection,” said Dr. Larry Ponemon, chairman and founder, Ponemon Institute.

Interestingly, as I prepare to head over to SXSW Interactive here in Austin, I count no less than 4 or 5 sessions on the topic, with Microsoft social networking research diva danah boyd giving a keynote on the subject tomorrow (“Privacy and Publicity”).

So, congrats to IBM and all the other recognees, but look for more details on this topic here in the coming days and weeks.

Written by turbotodd

March 12, 2010 at 5:35 pm

Live @ Pulse 2010: Security and the Smarter Planet

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In today’s general session at IBM Pulse 2010, IBM Tivoli VP of marketing, Doug Brown, kicked off the morning by introducing Helene Armitage, GM of System Software, IBM Systems and Technology Group.

Armitage outlined the opportunity presented by integrated service management and its linkage to virtualization, workload optimization, the use of new delivery models, and the need to integrate.

Armitage explained that heterogeneous infrastructure-wide virtualization can deliver systems efficiency (say that three times quickly), as opposed to siloed management of individual platforms. By “managing through a single pane of glass,” organizations can consolidate resources and reduce their complexity, in turn improving their efficiency.

She also discussed the “self-provisioning” of services and resources, whereby companies could leverage the most cost effective provider of the necessary service.  She highlighted one example, SK telecom, a Korean mobile communications provider which had three large data centers with around 1,000 servers, and which deployed a cloud computing platform with IBM to enable quick development and testing of new services.

Another highlight of the keynote were several IBM customers (including a panel discussion), as well as IBM Chief Privacy Officer and VP, Security Counsel, Harriet Pearson’s thoughtful look at security and data privacy in the smarter planet realm.

Pearson explained that 71% of CIOs around the world are concerned about risk management and compliance, but that business needed to view risk management through a lends of opportunity, not liability.

Though admittedly there has been an explosion of regulatory activity in governments around the globe…and a 500X increase in Web links last year that could harm your company…despite these, and other challenges and threats, we can’t go on the way we have been: Bolting on security or risk management after we’ve installed new systems or introduced a new initiative.

We could try, but the planet is getting smarter, and so must we.

The state of security on the smarter planet is complex, no doubt.  As the planet gets more instrumented, interconnected, and intelligent, that presents new possibilities, complexities, and risks (critical infrastructure protection, privacy and identity, cloud security, etc.)

Where’s the data?  Who has access to it?  Who knows who, and who knows who is who??

No question, people like lower crime, less traffic, better health outcomes…all the things a smarter planet can potentially provide.  But people are also increasingly uncomfortable with “them” having all this information about us.

So, we must change how we approach security and privacy, and risk management in general, in our business and our policymaking.

Plan security and privacy from the start, not as an afterthought.  “Security by design,” which is about driving innovation while reducing risk.

Security by design is an enabler of innovative change, not simply a risk prevention measure.

Pearson closed by identifying a number of ways IBM is helping clients get smarter about security.

For example, by safely adopting new forms of technology like cloud computing and virtualization.  Enabling new business models like teleworking and outsourcing. Addressing emerging compliance constructs, while decreasing operations costs.

And, to the point of consumer concerns, addressing consumer expectations of privacy by assuring trusted brand status, while also assuring the integrity of quality and availability of information required for real-time decision making.

The state of security on our smarter planet is good, but with some investment and focus, and planning up front, it could be so much better, and in turn, provide businesses with new opportunities to be “in compliance” with both regulatory regimes as well as key business objectives.

Written by turbotodd

February 23, 2010 at 6:15 pm

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