Turbotodd

Ruminations on tech, the digital media, and some golf thrown in for good measure.

Posts Tagged ‘cluetrain

We Be Jammin’ @ The W3C Social Business Jam

leave a comment »

Have you been wanting to get your two cents in on the broad topics that impact and influence the growth and uptake of social business?

Yes?

Well, you now have your opportunity.  IBM has partnered with the World Wide Web Consortium, the international body where member organizations and the public work together to develop Web standards, to host an online conversation among leaders in business, government, and technology about the current state of social business.

The W3C Social Business Jam will explore the future role that social technologies can play in improving the bottom line, and also how social technology should evolve in order to support business objectives.

A primary objective of the jam will be to cooperatively explore key trends and concepts in social business with an eye towards how social standards can facilitate business goals.

There are six core topics being explored in the jam, including the following:

  • Identity Management for Social
  • Mobile and Social
  • Information Management
  • Business Process Meets Social
  • Seamless Integration of Social
  • Metrics for Social Business

The jam will also feature a number of key thought leaders who will be hosting and participating in the online discussions, including Tim Berners-Lee, the W3C director and inventor of the World Wide Web, Yochai Benkler, Harvard Law Professor and author of The Wealth of Networks, Doc Searls, co-author of The Cluetrain Manifesto, and numerous others.

The discussions are already underway and will go on around the clock until 8 PM U.S. Eastern time on Thursday, November 10th.

Go here to get started and make your contributions to this important discussion.

Written by turbotodd

November 8, 2011 at 11:02 pm

Behind the Scenes: Making Social Media @ Pulse 2010

with 3 comments

I took a quick breather this afternoon to produce this very short video about some of the tools and tricks of the trade I use with respect to social media to cover IBM events like Pulse 2010.

On my travels and in my everyday workaday life, I get a lot of questions about what and how to go about doing social media.  The beauty of the technology these days is that it just about anybody with a computer and a small handheld video recorder can become a practitioner.

I would submit, however, that, like anything, it takes some practice to get good at it!

Watch the video below to learn more about some of the tools I use.

Written by turbotodd

February 23, 2010 at 9:03 pm

Defragging Defrag

with one comment

I didn’t make it to defrag this year…again…but I’m following the memes emanating out of Denver very closely, and there are already some gems.

No big surprise, considering folks like Stowe Boyd, Doc Searls, Chris Locke, and other Web/cluetrain thought leaders are in attendance.

It’s killing me not to hear the “Cluetrain at 10” convo that will wrap the event tomorrow, but I’ll be keeping an eye on the #defrag hashtag to see what done got said.

And many thanks to those of you in the crowd who have been tweeting and blogging today’s tidings.

I was especially intrigued by Louis Gray’s recap of Stowe Boyd’s talk about search becoming less and less useful in the real-time web.

Boyd’s talk seemed to suggest that social tools are changing the culture, that the information flow is increasingly channeled through people, not algorithms.

Summarizes Gray, “One of the biggest reasons he thinks meaning will replace search is that the initial argument for search engines was trying to find the few documents on the Web that were relevant to your query, and now, practically any search can deliver millions of results.  Search is starting to fail because scarcity has been replaced by infinity.”

Whoa.  Infinity.

Gray continues his synthesis: “We are heading toward a world where all the critical information is available publicly, and breaking news is a few seconds away – at the most. We will switch to instead relying on finding things through our social connections – engines of meaning, and the source of what is important.”

I interpret that to mean that when combining human intelligence with the speed and reaction of human response, there ain’t no algorithm on earth can beat we humans.

Very empowering, and I’m glad to know the machines aren’t completely taking over (including Hal).

So, take Malcolm Gladwell’s Tipping Point fundamentals and unleash the energy of all those mavens and connectors and make them super mavens/connectors via the network?

Because, Gray has Boyd concluding, “We are not sharing space online, we are sharing time.  Our time is increasingly not our own. A shared thread of time will be the norm, and how we will get work done.”

Those moments will replace our static Web pages.  And this new element in today’s social Web could be “the most defining moment of our civilization.”

Hmm.  I thought that defining moment had been when Oprah had Ashton Kutcher on to talk about Twitter.

All joking aside, some interesting memes which may or may not prove to be true are revealing themselves by some of the thought captains of the industry.

I will continue to mull these over as I embark a defrag inspired margarita drinking binge with my friend Syd here shortly.

(Syd will be providing me a show and tell of her new Motorola Droid, won’t you Syd?)

Written by turbotodd

November 11, 2009 at 11:01 pm

%d bloggers like this: