Turbotodd

Ruminations on IT, the digital media, and some golf thrown in for good measure.

Archive for the ‘microsoft’ Category

Blockchain Mo’

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The cryptocurrency momentum continues in spite of a fluctuating Bitcoin, suppression in China, and JPMorgan CEO Jamie Dimon’s recently professed skepticism about the fate of cryptocurrencies.

Dimon warned that “governments will eventually crack down on cryptocurrencies and will attempt to control it by threatening anyone who buys or sells bitcoin with imprisonment.”

Of course, we have to separate the emerging digital currencies themselves from the underlying blockchain technology that makes currencies like bitcoin work.

Just today, Fortune’s “The Ledger” blog reported that Oracle has introduced blockchain cloud services to help its clients link their existing inventory and supply chain software to a secure, distributed transaction system.

And Juniper Research recently released a report that indicated IBM is leading the way on blockchain tech, with more than 40 percent of tech execs and leaders in the blockchain sector ranking IBM at the top.

Go here to learn more and to get started with the IBM Blockchain Platform.

Written by turbotodd

October 3, 2017 at 9:48 am

Captcha Gotcha!

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Houston, we have a problem.

And I want to hear from anyone else out there who has had this problem. Because I fear it may be an increasingly prominent one in our always-connected, increasingly cloud-based cyber existence.

I was in meetings last week in NYC…you know, with actual people…and I was trying to look someone up on Twitter.

You know, on the actual Twitter web site, not a Twitter application.

Only to discover I apparently no longer knew my password.

So I set about trying to recover my password from Twitter.

But my account had been blocked, because apparently I tried to get
into it too many times.

Shame on me. Trying to get into my own Twitter account! What kind of psychopath, am I?

So then I tried to have Twitter send some info to my email and/or phone number.

Nothing ever showed on my cell phone, a number I’ve had for years.

And I assumed the account was set up so long ago, that I probably included my Hotmail email address.

So now I went to Hotmail to login.

And guess what happened?

Of course. I know no longer knew the password.

So I tried to recover the password.

And that’s when the Captchas stormed the castle.

You know, those cute little boxes where you enter characters that no mere mortal can read, much less interpret, so you can try and access what you assumed to be your account?

The person who invented those? They’re now officially on my most wanted list. Right up there near number one and closing fast.

So then I thought, perhaps my Hotmail address became a Live.com address.

So I tried that.

More captchas. No success.

I refused to throw down my sword, I was going down fighting.

Especially considering this was Microsoft!

So I tried to sign up for a new Outlook cloud account. I would simply start over, begin anew, smell the spring roses of the azure fields.

It wouldn’t likely help me in the pursuit of reclaiming my Twitter ID, which I’m pretty much has been hacked and is now manned by some pimply-faced 14 year-old Twerp somewhere in Eastern Europe.

Now I’m starting to get paranoid, thinking perhaps Microsoft has me on their hit list.

Because when I tried to submit the new Outlook account request, it was kind of like the Internet equivalent of the Windows hourglass.

And people laugh wondering why in the world I said earlier in the year I was going to break out my Underwood manual typewriter!

Written by turbotodd

February 22, 2013 at 3:24 pm

Bada Bada Bing

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How can Microsoft get more bang out of Bing?

By hiring Burson-Marsteller PR firm CEO and former Hilary Clinton campaign loyalist, Mark Penn, the well-known strategist and political pollster.

According to the Wall Street Journal “Digits” blog, Penn is being brought in to help ignite “more consumer use of Bing,” Microsoft’s search engine, which lags well behind Google in terms of search market share.

When examining the earnings results from both Microsoft *and* Google this afternoon, it seems that Microsoft needs all the help it can muster in this particular battle.

Microsoft posted a $492 million loss for fiscal 4Q 2012, largely due to a $6.19 billion writedown of its failed acquisition of advertising-service engine aQuantive.

Google, on the other hand, seems to continue to act second only to the Federal Reserve when it comes to printing money, bringing in $1.25 billion in revenue for the quarter, and realizing a 42% rise in paid clicks year-over-year.

However, it seems Microsoft isn’t the only one out looking for some PR help.  Penn’s firm, Burson-Marsteller just released a study of how Global Fortune 100 companies are using social media (conducted in partnership with Visible Technologies) to create more influence.

First, the top most-often mentioned companies on social media in that group: HP, Ford, Sony, AT&T, Samsung, Toyota, Honda, Walmart, BP, and Verizon.

The study examined some key social media vehicles, including Twitter, Facebook, YouTube, Google+, and Pinterest.

CNET broke down the five key findings of the study:

  1. The Fortune Global 100 were mentioned a totla of 10,400,132 times online in a single month. Gone are the days that companies and brands could tally and sort through all of their media mentions each morning.
  2. Video content creation is on the rise, and there was a 39 percent jump in the percentage of companies with a branded YouTube channel in the last year (and excluding ALL skateboarding bulldogs!).
  3. Engagement is becoming second nature to companies. Seventy-nine percent of corporate accounts on Twitter attempt to engage with other users by retweeting and using @mentions.
  4. Multiple accounts on social media platforms allow companies to target audiences by geography, topic, or service.
  5. Companies are rapidly adapting to new platforms. Google Plus pages for businesses were launched last November, and by February 2012, nearly half (48%) of Fortune Global 100 companies already had a presence on the platform.

The study also highlighted that 93 percent of the Global Fortune 100 companies’ Facebook pages are updated weekly, up from 84 percent and 59 percent each of the past two years.

I’ll add my own two cents, considering IBM is a member of that Fortune Global 100.  In our own Facebook research, for example, we, too, have found video to be an increasingly impactful online resource.

We’re also seeing that the more data we share, the more interest we garner in terms of reshares (infographics are also impactful, but need to be used smartly and selectively).

That is to say, the more useful and insightful data an organization can share through its social media activities, the more they’re able to rise above the information overload fray and present prospects with “news they can use.”

No matter which famous political PR flack they hire.

Written by turbotodd

July 19, 2012 at 9:55 pm

Below The Surface

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So Microsoft went and introduced a tablet computer, huh?

I watched some of the live blogging coverage from the Milk studios in LA, where the announcement was made.

And though it seemed like an interesting product, doing Surface means I’d have to do Windows, and I’ve done everything possible to minimize my exposure to Windows, and I’m going to keep it that way.

I learned as much as possible about Mac OS X.  I’m now getting much more familiar with Linux (Ubuntu 12.04, in particular). And so I’venot been in a steady Windows environment for some time now.

And you know what?  I really don’t miss it.

This has nothing to do with the old OS/2 v. Windows grudge match.

I’ve long been over that.  It simply has to do with what environment is it that helps me get my job done day in and day out, and be productive with minimum interference from  the realities and demands of the operating system.

And the UNIX-based Mac OS X does that.

So, for the most part, does Linux (although Linux can be a little more of a challenge until you get the basic hang of it as an OS).

Windows, on the other hand, I always felt was intruding in my productivity.

There was always something going wrong in Windows for me.  There was always something crashing.  Something needing to be moved from one place to another for something else to work.  Some file to associate with some thing to get the app to open. And on and on and on.

Mac’s don’t do that.  For me, Macs just work.

As much as I liked PC guy, Mac guy definitely won the computing platform war.

And I have a feeling that will be the case with tablets as well.

First, Apple has a two year head start.  Apple has a massive application install base, one that increasingly links the Macbook line with the iPad, and an audience of several million happy iPad campers.

But, admittedly, Microsoft does  have going for them the massive Windows footprint and install base of their productivity apps stretching eons into the past.

If they can convince the market the Surface is a productivity tool, and capitalize on that massive footprint, there could be a there there.

But if they think they’ll compete on a feature match as a leisure tablet device, I think the Surface will soon sink well below it.

Written by turbotodd

June 19, 2012 at 1:52 pm

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