Turbotodd

Ruminations on IT, the digital media, and some golf thrown in for good measure.

Where is Socks the Puppet?

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Are you ready for the Super Bowl LI??

Here’s a little sumpin’ sumpin’ from CBSSports, 51 things you need to know about about the Patriots v. Falcons in Houston.

I’m really looking forward to that part where NFL Commish Roger Goddell has to hand over that trophy to the Patriot’s QB Tom Brady.

“Tom, I don’t want to let the gas out of this, your record fifth Superbowl win!”

Oh, I’m sorry, did I skip right over that part where New England crushes the Falcons??! : ) My apologies, Falcon fans!

Actually, I don’t have a dog in this particular hunt — my Cowboys got left behind by the Packers and I’ve tried to never look back.

Looking forward instead, I am particularly interested in the Super Bowl TV commercials, as always. They seem so quaint these days, considering we just got our first Twitter president.

Forbes is reporting that budgets for Super Bowl spots have reached a new high, with the average production cost reaching north of $1M and companies spending an average of $5M for a 30-second time slot.

One sec, let me consult my good friend, IBM Watson…yeah…okay…okay, wow….thank you, Watson…so Watson says that comes out to $166,666 per second.

Watson also wanted you to know that 30 seconds is 3e+10 nanoseconds.

With that backdrop, here’s a few sneak previews of what to expect on Sunday, with my Turbo Rating (in parens) and pithy comment:

2017 Kia Niro | “Hero’s Journey” Starring Melissa McCarthy (B) — Melissa goes wild in the wild for the eco-firendly Kia Niro.

The Internet Wants You | GoDaddy Big Game Commercial (D) — Oh boy. Hardly the controversy we’ve come to expect from the Big Go Daddy on Super Bowl Sunday.

Mercedes-AMG GT Roadster Commercial “Easy Driver” – Directed by The Coen Brothers (B+) — Hello there, Peter Fonda! Nice ride, and
a smooth spot directed by none other than the Coen Brothers.

Wendy’s 2017 Fresh Beef Commercial “Cold Storage” (C-) — The only thing this spot has going for it is Foreigner’s “Cold as Ice.” Dare I say it, but “where’s the beef?” Wendy’s would be better off keeping this on ice!

Budweiser 2017 Super Bowl Commercial | “Born The Hard Way” (B) — It may seem to be about the origin myth behind Anheuser-Busch’s Budweiser founding fathers, but what it really seems to be is a political screed against our new president’s immigration policies. I’ll only say this: We’re a long way from Spuds McKenzie and the “Wassssup!?” bros!

Written by turbotodd

February 2, 2017 at 9:29 am

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