Turbotodd

Ruminations on IT, the digital media, and some golf thrown in for good measure.

Breaking Bad Habits

with 3 comments

I recently gave up my HBO habit.

I was tired of paying the premium through my AT&T U-Verse subscription, and I’d been putting off for far too long giving some money to The New York Times digital edition, content from which I consume daily.

So far, it’s been a mostly fair trade.

Though I’m going to miss shows like “Game of Thrones” and “The Newsroom” and “True Blood,” as well as Bill Maher (especially during the political season), I figured being able to get all of the Times’ content on any of my digital devices (and I have many!) at any time was easy math: The digital paywall became more forbidding than the bundle became enticing.

No sooner do I make this move, than I read in Variety this morning that HBO is going to give the Nordic countries the opportunity to cut the chord by allowing folks to subscribe to HBO without having to have an HBO pay-TV subscription.

The Variety story dug deeper into the Nordic permafrost, indicating this was a competitive matching move, an announcement short on the heels of Netflix announcing its move into Sweden, Norway, Finland and Denmark.

I laugh at this — I don’t live in a Nordic country, what good does this do me??!!

I did visit Stockholm once — could that qualify me for a subscription???

It’s no wonder more and more people are cutting the cord on cable TV.

Cable has a business model for offering content that is completely antiquated, and entirely out of line with the direction of more a la carte offerings in a digital world.

I only cut a small piece of the cord…this time around…but unless I’m giving more choices and flexibility in content soon, as opposed to their traditional bundling…well, HBO isn’t the only habit I can break.

Written by turbotodd

August 31, 2012 at 2:18 pm

3 Responses

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  1. I am also contemplating removing digital cable from my subscriptions, I am looking into options of using an Xbox or a playstation just to watch content I want to watch via my internet subscription….Cable companies are charging way too much for what is available free on the interweb… and also funnily enough bombarding us with ads at the same time… let me know how it goes and I will follow in your steps (as usual)

    David Ketchell

    August 31, 2012 at 2:46 pm

    • David, I feel your pain. FYI, I have an AppleTV (second or third gen, the small one), a Roku box, and a Wii, so I have plenty of streaming alternatives. So I have plenty of options…I was just tired of seeing that massive bill every month (over $200) for AT&T U-Verse, and taking the HBO option out saved me a good chunk. So, my issue isn’t paying for good content…it’s more about the opportunity to selectively choose the content I wish to pay for, which these other alternatives provide, and which, continuingly, the cable cos don’t provide enough choice for. Funny, no sooner do I put up this post, than the announcement from our employer comes out this A.M.: New home entertainment services that are IP-based for our customer, Philips Electronics. A step in the right direction.

      More here.

      turbotodd

      August 31, 2012 at 2:57 pm

      • was looking at buying a new TV! this announcement will help me decide…. Apple TV havent considered, I will look into that option too… enjoy the long weekend

        David Ketchell

        August 31, 2012 at 5:05 pm


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