Turbotodd

Ruminations on IT, the digital media, and some golf thrown in for good measure.

Just How Big IS Big Data?

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So just how big IS big data?

This is your opportunity to find out, and, to contribute.

IBM’s Institute for Business Value is conducting a study on big data, and we’d like to hear from you.

The idea behind the study is simple: To develop a fact-based analysis of big data activities in the global marketplace.

Through this research, IBM hopes to help the marketplace better understand some key tenets behind the big data movement: To gain an organizational view of big data and organizations’ primary objectives for investments in this burgeoning area.  To understand better the drivers and leaders of big data activities. To understand the current and planned state of big data activities, and patterns that suggest best practices of big data implementations.

The survey is slated to run through June 29, 2012, and takes approximately 10-15 minutes per respondent.

All responses will be viewed in the aggregate, and individual responses will not be disclosed beyond the survey analysis team without expression permission of the respondent.

The audience for the survey: Global business executives, management and analysts, as well as IT professionals, across all levels of the organizational hierarchy (from C-suite to data analysts).

Once the fielding is completed, the survey results will be analyzed by a wide team of subject matter experts from within IBM, along with a team of faculty from a globally recognized university.

This data will be combined with interviews and case studies to develop a final reporting of findings and big data benchmarks to be published in October of this year.

So, in short, this is your opportunity to be part of the benchmarks that will define the big data era, one that you can use to compare with your own organization.

All participants will receive a copy of the final study, and will also be eligible to download the IBM e-book entitled “Understanding Big Data.”

Here’s the link if you’d like to be part of this exciting big data discovery!

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