Ruminations on tech, the digital media, and some golf thrown in for good measure.

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Remind me never to get fired by Yahoo!.

CEO Carol Bartz was fired by Yahoo!’s board chairman overnight.  They fired her via the phone.


Bartz also sent out an email, from her iPad, to the Yahoo! troops, telling them, and the world, that she was fired via the phone.

To all,

I am very sad to tell you that I’ve just been fired over the phone by Yahoo’s Chairman of the Board. It has been my pleasure to work with all of you and I wish you only the best going forward.


Hey, at least they didn’t break up with her via Yahoo! Messenger.

Oh, that’s right, nobody uses Yahoo! Messenger anymore — that would have been kinda difficult!

I dunno, aside from being downright rude, firing someone in this day and age via telephone seems kind of primitive, especially for a technology company like Yahoo!

Couldn’t they have used a Google Hangout or something to deliver the news pseudo face to face?  Kind of like that character in the George Clooney movie, who fires people via videocast.

“Good morning, Carol, have a seat.”

“I’m already seated, thank you.”

“You’re fired.”

“Oh, thank Heavens. I thought it was something horrible, like you wanted us to merge with MySpace.”

I’m thinking even carrier pigeon might have been more suitable. It’s a more personal touch — oh look, this nice pigeon just showed up on my front stoop!   You know, for when you care enough to send the very best — and you don’t want to hear any protestations about the firing.

Hey, I’ll cut the Yahoo! chairman a little slack — delivering bad news is never easy, no matter how you deliver it.

But judging from the reaction, there’s not been a lot of love lost in Yahooville.

The latest ratings for Bartz on Glassdoor by Yahooligans show about a 33% approval rating, a long, double black diamond downhill slide from 90% when she first joined the company in 2009.

Reminds me of the marketing campaign Bartz launched after she joined the company, the slogan of which was “It’s you!”

Apparently, it wasn’t.

Written by turbotodd

September 7, 2011 at 2:58 pm

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