Ruminations on tech, the digital media, and some golf thrown in for good measure.

Smaller Business Gets Smarter

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If you remember last week’s post about the Global CIO Study, you remember that the study found that 84% of midmarket executives ranked “business intelligence and analytics” as their top priority for improving competitiveness and cutting costs.

Many of those executives are faced with limited budgets and overstretched IT resources, and are looking for ways to more quickly and more affordably gain analytical insight into business performance, and in the process overcome info overload.

IBM announced a new solution to help with this ubiquitous problem today, the new IBM Cognos Express.

Cognos Express provides pre-configured business analytics and planning capabilities in a single offering, helping midmarket business executives quickly launch their business analytics strategy.

This new solution plugs into an existing infrastructure and can be up and running in a few hours. Moreover, it offers a centralized, Web-based console that manages all administrative aspects of installation, deployment, and ongoing management, minimizing the need for IT staff assistance.

Clients can build their own reports, dashboards, and multi-dimensional plans on their own, saving time and helping them stay responsive to competitive pressures.

By way of example, an individual retail store manager could immediately tap into IBM Cognos Express to build their own daily store sales reports, helping them forecast against corporate objectives, and adjust promotions and inventory levels accordingly.

The Cognos Express solution also comes with an in-memory analytics server that allows clients to centrally manage data, business rules, and calculations, giving managers the confidence to focus their efforts on managing the business instead of questioning the validity of the data!

If you’d like to learn more, IBM will be hosting an IBM Cognos Express Virtual Launch event on Tuesday, September 29, 2009, from 9:45 AM-4 PM EST.

The event will feature product demonstrations and technical overviews on BI and analytics for the midmarket, as well as an Expo Area and Communications Lounge where participants will be able to chat live with IBMers and business partners.

You can learn more and register here.

Written by turbotodd

September 14, 2009 at 2:51 pm

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