Posts Tagged ‘smartphones’
Scanning For Deals

A sample IBM self-checkout system. In partnership with Honeywell, a new smartphone application will let shoppers scan items as they move through the store, then check out themselves using a similar IBM self-checkout system.
One of my first jobs in school was bagging groceries at a local grocery store. The irony was, it was one of those grocery stories where you were supposed to sack your own groceries, and, presumably, save some money doing so.
But the store was so popular when it first opened that it had its store assistants sack groceries to help move the lines along.
Those were the days when they didn’t have the fancy scanners — everything was still checked by hand.
So when I saw this announcement this morning IBM made that allows consumers to scan items as they move through the store, all I could think about was the Jetsons.
This new retail technology not only allows consumers to scan items with their mobile phones as they move about the store, it then lets them check themselves out at an IBM self-checkout station (yes, those exist today, but not with technology that allows consumers to scan the items as they’re shopping!)
Designed to help retailers provide a more customized in-store shopping experience for smart phone shoppers, the IBM Mobile Shopper application incorporates Honeywell mobile scanning technology capable of scanning virtually any bar code, no matter what background it is printed on, the direction it faces, or the packaging covering it.
The solution currently runs on the Google Android and Apple iOS operating systems.
According to a recent IBM Institute of Business Value study, self checkout is the preferred way to shop for most consumers today, and they are very specific about the way they want to use mobile technology while shopping.
More than 50 percent say they want to use a mobile device to scan while shopping, and to do final checkout at a self-checkout station. More than 40 percent want to scan samples and retrieve shopping items for pickup, or have the items delivered directly to their homes.
“Retailers can now deliver a more personalized shopping experience that is less of a chore and more of a convenience for consumers,” says John Gaydac, vice president, IBM Retail Store Solutions. “By enabling consumers to scan and check-out a wide variety of products at their own pace, retailers can not only create a more customized shopping environment, but also increase in-store traffic.”
The new mobile phone application is powered by IBM ACE Store Integrator software and the newest release of IBM Self-Checkout software, which provides shoppers the same access to digital coupons, loyalty programs and special promotions at self-checkout stations that is traditionally available at fully-staffed point-of-sale checkout lanes.
The IBM Mobile Shopper, or “digital shopping assistant,” incorporates Honeywell’s high-performance SwiftDecoder Mobile bar code decoding software, one of many patented technologies that have helped secure the company’s leadership in camera-based bar code decoding. Among them is the practice of decoding bar code-related information from a real-time video image, such as the display of a smart phone or other mobile device (U.S. patent 6,015,088).
The IBM Mobile Shopper solution with Honeywell mobile scanning is available immediately.
Live @ Pulse 2012: IBM VP Bob Sutor On The Mobile Lifecycle
Earlier today at IBM Pulse 2012, Scott and I had a far-ranging interview on the mobile ecosystem with IBM Mobile Platform vice president, Bob Sutor.
Our discussion ranged from the mobile “lifecycle,” which Bob recently presented to the Mobile World Congress in Barcelona, to privacy and security in the mobile realm, to Android v. iOS v. some stalking horse mobile OS being written in some kid’s garage nobody yet knows about.
It was one of our favorites of the event, and we hope you enjoy watching it as much as we enjoyed doing the interview. We could have spoken with Bob for another half hour and not covered everything we would have liked.
Check it out here.
The App Economy: Creating Nearly 500,000 New Jobs
This just in from TechNet, a bipartisan policy and political network of technology CEOs that promotes the growth of the innovation economy.

TechNet's new report, "Where The Jobs Are: The App Economy," reveals how smartphones, tablets, and other devices are creating a wealth of new jobs in the U.S.
They released a study yesterday showing there are now roughly 466,000 jobs in the “App Economy,” as they refer to it, in the United States.
That’s up from “zero” in 2007.
Remembering, of course, that the iPhone wasn’t introduced until June 2007 (and I guess the BlackBerry before that didn’t count!).
Here’s what Rey Ramsey, the President and CEO of TechNet, had to say about the report: “America’s App Economy — which had zero jobs just 5 years ago before the iPhone was introduced, demonstrates that we can quickly create economic value and jobs through cutting-edge innovation. Today, the App Economy is creating jobs in every part of America, employing hundreds of thousands of U.S. workers today and even more in the years to come.”
In terms of U.S. urban centers, the top metropolitan area for App Economy jobs turns out to be New York City (9.2 percent) and its surrounding area, although San Francisco and Silicon Valley combined make up for 14.8 percent.
In terms of states, of course, California runs away with it at 23.8 percent, followed by New York at 6.9%.
The research also revealed that when it comes to employment impacts, each app represents jobs across a wide spectrum of roles: programmers, user interface designers, marketers, managers, and support staff.
They include jobs at “pure” app firms like Zynga (which makes games for Facebook) as well as app-related jobs at large companies like EA, Amazon, AT&T, as well as app “infrastructure” jobs at firms like Google, Apple, IBM, Facebook, and others.
HP Gets A Mobile Hand From Palm
You can certainly count on one of two things when I’m traveling overseas, particularly in Asia.
There will either be a natural disaster in the vicinity, or a major tech acquisition.
In May 2008 in a trip to Beijing, it was both: I felt the tremors on the far outskirts of the Sichuan quake in China, and HP announced it’s intent to acquire EDS.
Today, while in Sydney, though the real ground isn’t quaking, there was an announcement that HP intended to acquire Palm for $1.2B.
TechCrunch’s MG Siegler suggests the move’s not so much for the hardware, but rather to gain access to Palm’s 1,500+ patents and its webOS, which HP will be able to use in its own slate and mobile operations.
Also, check out ReadWriteWeb’s “smartest tweets” already emerging on this deal.
Whether or not the acquisition will give HP a mobile hand up remains to be seen, but anything that provides a countervailing force to Apple’s iPhone juggernaut and the gaining momentum of the Google Android is probably a good thing.
Meanwhile, back at the IBM mobile computing ranch, I’ll remind you of the strong hand that’s been emerging out of Lotus on this front.
IBM is helping customers big and small get access to their critical business information while on the move, including with products such as IBM Lotus Notes Traveler, IBM Lotus iNotes (for iPhone connectivity), and our VPN solution, IBM Lotus Mobile Connect (which is what I’m often using to stay tethered to the Big Blue Mother ship during my travels.)
To learn more about IBM Lotus mobility solutions, you can sign up for this webcast series.
No natural disasters required.










