Turbotodd

Ruminations on IT, the digital media, and some golf thrown in for good measure.

Posts Tagged ‘acquisitions

IBM To Acquired StoredIQ

leave a comment »

IBM today announced it has entered into a definitive agreement to acquire StoredIQ Inc., a privately held company based in Austin, Texas.

Financial terms of the deal were not disclosed.

StoredIQ will advance IBM’s efforts to help clients derive value from big data and respond more efficiently to litigation and regulations, dispose of information that has outlived its purpose and lower data storage costs.

With this agreement, IBM adds to its prior investments in Information Lifecycle Governance. The addition of StoredIQ capabilities enables clients to find and use unstructured information of value, respond more efficiently to litigation and regulatory events and lower information costs as data ages.

IBM’s Information Lifecycle Governance suite improves information economics by helping companies lower the total cost of managing data while increasing the value derived from it by:

  • Eliminating unnecessary cost and risk with defensible disposal of unneeded data
  • Enabling businesses to realize the full value of information as it ages
  • Aligning cost to the value of information
  • Reducing information risk by automating privacy, e-discovery, and regulatory policies

Adding StoredIQ to IBM’s Information Lifecycle Governance suite gives organizations more effective governance of the vast majority of data, including efficient electronic discovery and its timely disposal, to eliminate unnecessary data that consumes infrastructure and elevates risk.

As a result, business leaders can access and analyze big data to gain insights for better decision-making. Legal teams can mitigate risk by meeting e-discovery obligations more effectively. Also, IT departments can dispose of unnecessary data and align information cost to value to take out excess costs.

What Does StoredIQ Software Do? 

StoredIQ software provides scalable analysis and governance of disparate and distributed email as well as file shares and collaboration sites. This includes the ability to discover, analyze, monitor, retain, collect, de-duplicate and dispose of data.

In addition, StoredIQ can rapidly analyze high volumes of unstructured data and automatically dispose of files and emails in compliance with regulatory requirements.

StoredIQ brings powerful, innovative capabilities to govern data in place to drive value up and cost out.

StoredIQ brings powerful, innovative capabilities to govern data in place to drive value up and cost out.

“CIOs and general counsels are overwhelmed by volumes of information that exceed their budgets and their capacity to meet legal requirements,” said Deidre Paknad, vice president of Information Lifecycle Governance at IBM. “With this acquisition, IBM adds to its unique strengths as a provider able to help CIOs and attorneys rapidly drive out excess information cost and mitigate legal risks while improving information utility for the business.”

Named a 2012 Cool Vendor by Gartner, StoredIQ has more than 120 customers worldwide, including global leaders in financial services, healthcare, government, manufacturing and other sectors. Other systems require months to index data and years to configure, install and address information governance. StoredIQ can be up and running in just hours, immediately helping clients drive out cost and risk.

IBM intends to incorporate StoredIQ into its Software Group and its Information Lifecycle Governance business.

Building on prior acquisitions of PSS Systems in 2010 and Vivisimo in 2012, IBM adds to its strength in rapid discovery, effective governance and timely disposal of data.  The acquisition of StoredIQ is subject to customary closing conditions and is expected to close in the first quarter of 2013.

Go here for more information on IBM’s Information Lifecycle Governance suite, and here for more information on IBM’s big data platform.

IBM To Acquire Flash Memory Provider Texas Memory Systems

leave a comment »

IBM announced it has entered into a definitive agreement to acquire Texas Memory Systems (TMS), a leading developer of high-performance flash memory solutions.

TMS is a privately held company based in Houston, Texas. Financial terms of the deal were not disclosed.

Founded in 1978, TMS designs and sells high-performance solid state storage solutions. Unlike hard disk drives that rely on spinning disks and robotic arms, solid state systems are high-speed data storage solutions based on flash or RAM memory that can provide significantly faster throughput and data access while consuming less power.

TMS offers its solid state solutions as the RamSan family of shared rackmount systems and Peripheral Component Interconnect Express (PCIe) cards.

The products are designed to help companies improve performance and reduce server sprawl, power consumption, cooling, and floor space requirements, all of which in turn can help clients save money, improve performance and invest more in innovation.

IDC estimates the amount of solid state storage solutions being shipped into the enterprise will grow significantly, reaching nearly 3 exabytes by 2016.

“The TMS strategy and solution set align well with our Smarter Computing approach to information technology by helping clients realize increased performance and efficiencies at lower costs,” said Brian Truskowski, general manager, Systems Storage and Networking, IBM. “Solid state technology, in particular, is a critical component of our new Smarter Storage approach to the design and deployment of storage infrastructures, and part of a holistic approach that exploits flash in conjunction with disk and tape technologies to solve complex problems.”

Following acquisition close, IBM plans to invest in and support the TMS product portfolio, and will look to integrate over time TMS technologies into a variety of solutions including storage, servers, software, and PureSystems offerings.

TMS employs approximately 100 people. The deal is expected to close later in 2012.

Written by turbotodd

August 16, 2012 at 6:13 pm

Live @ IBM Smarter Commerce Global Summit Madrid: Steve Cowley On The Smarter Commerce Opportunity

leave a comment »

IBM vice president Steve Cowley sits down with Scott and Todd at the IBM Smarter Commerce Global Summit in Madrid for a Q&A on all things Smarter Commerce, among other topics.

IBM vice president of worldwide sales, IBM Industry Solutions group, Steve Cowley, has worn a number of leadership hats at IBM, but most recently, he’s been busy helping make over the IBM Smarter Commerce play and help his global team take the Smarter Commerce solutions to market.

In his role, Steve is responsible for acquiring, growing and selling a portfolio of industry specific solutions to meet client’s needs in todays’ rapidly changing marketplace.  If you push him, he’ll also explain that he has a passion for Formula One racing

Previously, Steve was General Manager for IBM Central & Eastern Europe, Middle East and Africa, based in Dubai, where he was responsible for driving sales and helping clients to maximize their IT investments across the region.

Responsible for all of IBM’s business with some one hundred countries from the Czech Republic to Russia, all Africa and the Middle East, the CEEMEA region was at the heart of IBM’s Growth Markets strategy.

Scott and I queried Steve about a number of topics, including the evolution of the Smarter Commerce opportunity, what’s going on IBM’s growth markets, and the need for increased focus on enterprise mobile computing.

IBM Acquires Sales Performance Management Solutions Provider, Varicent Software

with one comment

IBM announced its intent to acquire Varicent Software Inc. earlier today, a recognized leader in sales performance management software. Varicent Software strengthens IBM's "smarter analytics" solutions and addesses a growing opportunity in sales performance management. IBM's performance management solutions help customers outperform by seeing, predicting, and shaping business outcomes across finance, operations, customer relations and now sales organizations.

IBM just announced a definitive agreement to acquire Varicent Software Incorporated, a leading provider of analytics software for compensation and sales performance management.

Varicent is a privately held company, with headquarters in Toronto, Canada. Financial terms were not disclosed.

Varicent software automates and analyzes the collection and reporting of sales data across finance, sales, human resources and IT departments to gain efficiencies, uncover trends andimprove sales performance.

This acquisition accelerates IBM’s “smarter analytics” capabilities across line of business operations in all industries, and will be combined with IBM’s existing software offerings that are delivered to clients through on-premise or cloud computing models.

With growing volumes of data, companies are increasingly looking for ways to automate and gain faster, more accurate intelligence on sales and financial management data in order to increase competitiveness.

According to Gartner, organizations that adopt compensation management solutions can expect to reduce errors by more than 90 percent and reduce processing times by more than 40 percent.

Varicent’s software automates and integrates all aspects of sales, client and financial performance management across the enterprise, which is traditionally a labor intensive process. Unlike traditional tools, Varicent provides a single management system that relies on a sophisticated calculation engine to model and analyze the effectiveness of incentive spend.

The software allows clients such as banks, insurance companies, retailers, information technology and telecommunications providers to more accurately determine compensation, streamline territory assignments, manage quotas, and report and analyze sales activities.  The software also strengthens audit and compliance readiness and provides transparency for all aspects of incentive compensation.

Varicent was founded in 2003 and has more than 180 customers using its software, including Starwood Hotels, Covidien, Dex One, Manpower, Hertz, Office Depot and Farmers, among many others.

IBM will combine Varicent with its R&D and prior acquisitions including Algorithmics, Clarity Systems, OpenPages, Cognos and SPSS, to expand IBM capabilities in business analytics and optimization across finance, sales, and customer service operations.

These acquisitions are part of IBM’s larger focus on analytics, which spans hardware, software, services and research. IBM has established the world’s deepest portfolio of analytics solutions, business and industry expertise.

This includes almost 9,000 dedicated business analytics and optimization consultants and 400 researchers. IBM secures hundreds of patents a year in analytics, and continues to expand its ecosystem, which consists of more than 27,000 IBM business partners. IBM has also created eight global analytics solution centers in Berlin, Beijing, Dallas, London, New York, Tokyo, Washington and Zurich.

The acquisition is subject to customary closing conditions and is expected to close in the second quarter of 2012. With the closing of this acquisition, it is expected that all of Varicent’s employees will join IBM’s Software Group.

IBM To Acquire Enterprise Mobile Software Provider Worklight

leave a comment »

Today IBM announced a definitive agreement to acquire Worklight, a privately held Israeli-based provider of mobile software for smartphones and tablets, in a move that will help expand the enterprise mobile capabilities it offers to clients.

Financial terms of the deal were not disclosed.

With this acquisition, IBM’s mobile offerings will span mobile application development, integration, security and management.

Worklight will become an important piece of IBM’s mobility strategy, offering clients an open platform that helps speed the delivery of existing and new mobile applications to multiple devices. It also helps enable secure connections between smartphone and tablet applications with enterprise IT systems.

In a recent study conducted by IBM of more than 3,000 global CIOs, 75 percent of respondents identified mobility solutions as one of their top spending priorities.

In fact, for the first time ever, shipments of smartphones exceeded total PC shipments in 2011.

“Our clients are under increased pressure to meet the growing demands of a workforce and customer base that now treat mobility as mission critical to their business,” said Marie Wieck, general manager, IBM application and infrastructure middleware. “With the acquisition of Worklight, IBM is well-positioned to help clients become smarter mobile enterprises reaching new markets.”

Worklight accelerates IBM’s comprehensive mobile portfolio, which is designed to help global corporations leverage the proliferation of all mobile devices — from laptops and smartphones to tablets. IBM has been steadily investing in this space for more than a decade, both organically and through acquisitions.

As a result, IBM can offer a complete portfolio of software and services that delivers enterprise-ready mobility for clients — from IT systems all the way through to mobile devices.

This builds on IBM’s deep understanding of its clients and their evolving IT needs over the last several decades. Today, the world’s top 20 communications service providers use IBM technology to run their applications, while every day more than one billion mobile phone subscribers are touched by IBM software.

Worklight supports consumer and employee-facing applications in a broad range of industries, including financial services, retail and healthcare. For example, a bank can create a single application that offers features to enable its customers to securely connect to their account, pay bills and manage their investments, regardless of the device they are using.

Similarly, a hospital could use Worklight technology to extend its existing IT system to allow direct input of health history, allergies, and prescriptions by a patient using a tablet. 

Worklight Builds on IBM’s Comprehensive Mobile Software and Services Offerings 

Ubiquitous connectivity provides businesses with unique opportunities to better connect with their customer base, interact with external users and employees in more efficient ways, drive productivity and reach new audiences.

IBM’s strategy is to offer its customers a complete set of the software and services they need to effectively bring mobile devices into their business infrastructure. These capabilities include:

  • Build and Connect Mobile Applications: The explosive growth of mobile has created a fragmented landscape for enterprises to support, often with limited budgets and skills. IBM’s development and integration tools, complemented by Worklight, help clients to develop mobile applications and their supporting infrastructures for a variety of platforms just once – including Apple iOS and Google Android – while offering capabilities to securely connect to corporate IT systems.
  • Manage and Secure Mobile Devices: As Bring Your Own Device or “BYOD” gains popularity, IT departments are looking to find an efficient and secure way to enable employees’ use of mobile devices in the work place. Rather than implement a separate infrastructure solely for mobile devices, IBM’s offerings are helping customers deliver a single solution that effectively manages and secures all endpoints. These unified capabilities can now extend from servers and laptops, to smartphones and tablets.
  • Extend Existing Capabilities and Capitalize on New Business Opportunities: The rapid adoption of mobile computing is also creating demand for organizations to extend their current business capabilities to mobile devices, while capitalizing on the new opportunities that mobile devices uniquely provide. For instance, IBM’s software, services and industry frameworks offer clients the ability to use mobile to engage with their customers around growing business opportunities such as analytics, commerce and social business applications.

In addition to Worklight, IBM today is also unveiling IBM Endpoint Manager for Mobile Devices, a new software system that will enable corporate users to manage and secure their mobile devices these applications are running on.

The acquisition of Worklight is expected to close in 1Q12. Worklight will sit within IBM’s Software Group.

Written by turbotodd

January 31, 2012 at 8:34 pm

IBM To Acquire Cloud Software Testing Firm Green Hat

leave a comment »

IBM today announced a definitive agreement to acquire Green Hat, a leader in software quality and testing solutions for the cloud and other environments.

IBM today announced a definitive agreement to acquire Green Hat, a leader in software quality and testing solutions for the cloud and other environments. Financial terms were not disclosed.

Financial terms were not disclosed.

Founded in 1996, Green Hat is jointly headquartered in London, England and Wilmington, Delaware.

Green Hat helps customers improve the quality of software applications by enabling developers to leverage cloud computing technologies to conduct testing on a software application prior to its delivery.

Historically, to run simulation testing on a software program, a development team must construct an actual testing lab made up of both hardware and software.

This time consuming and labor intensive process has become even more compounded with the short development cycle needed to compete in rapidly expanding markets such as those for smart phones and tablets.

By using Green Hat’s solutions, a virtual test environment can be set up in a matter of minutes versus weeks, and for a fraction of the cost.

According to recent industry reports, software testing represents more than 50 percent of overall development costs, and testing teams often spend upwards of 30 percent of their time managing the complexity of the test environment.

Green Hat creates a virtual environment that simulates a wide range of IT infrastructure elements, without the constraints of hardware or software services. This continuous test environment enables developers and quality professionals to test software earlier and more frequently throughout the software development lifecycle.

Upon the acquisition close, Green Hat will join IBM’s Rational Software business. When combined with the IBM Rational Solution for Collaborative Lifecycle Management, developers and testers can achieve unprecedented levels of efficiency, effectiveness, and collaboration while delivering quality software to their business.

IBM and Green Hat will help customers maximize continuous integration of an application, including creating virtual protocols, message formats, services, customization and engagement with third-party software.

Development teams can avoid scrap and rework and dramatically reduce costly delays while achieving greater business agility and accelerating the delivery of software applications.

The Green Hat software testing solutions also will be offered through IBM Global Business Services’ Application Management Services (AMS). IBM AMS provides strategy, design, implementation, testing and managed services for application virtualization to accelerate customer results.

Green Hat is an automated testing technology leader, operating worldwide with a Global 2000 customer base. Green Hat makes automated testing simple for complex systems relying on Cloud, Web Services, messaging, SOA (Service Oriented Architecture), ESB (Enterprise Service Bus), BPM (Business Process Management), CEP (Complex Event Processing), SAP and other distributed technologies. Their diverse range of customers includes prestigious representation in financial services, telecommunications, healthcare, transportation and the energy industry.

IBM To Acquire Procurement And Retail Analytics Firm Emptoris, inc.

leave a comment »

IBM today announced a definitive agreement to acquire Emptoris Inc., a leading provider of cloud and on-premise analytics software that brings more intelligence to procurement and supply chain operations with spend, supplier and contract management for Smarter Commerce. The acquisition is the latest addition to IBM’s Smarter Commerce initiative, launched in March 2011, which is aimed at helping companies respond to shifting customer buying patterns.

Emptoris, Inc. is world leader in strategic supply, category spend and contract management solutions that enable companies to maximize financial performance and optimize commercial risk. The company’s suite of award-winning and industry-recognized sourcing, contract management, spend analysis, supplier lifecycle management, services procurement and telecom expense management solutions are successfully used by Global 2000 companies.

Emptoris brings to IBM Smarter Commerce a set of new, flexible and integrated solutions that orchestrate and manage the sourcing and procurement of goods and materials as part of supply chain management. Supply chain intelligence using these solutions enables better inventory management and can create large savings opportunities.

For example, a large global oil and gas company established a centralized sourcing network across its entire enterprise operating in more than 80 countries, which enabled them to focus on the most strategic, highest cost, frequently-purchased items.  This brought speed, transparency and simplification to the sourcing process.  As a result, the company runs thousands of sourcing events per year managing more than 15,000 suppliers in 10 languages, achieving more than 9 percent reduction on managed categories of goods.

The Emptoris acquisition also will complement IBM’s Supply Chain Management (SCM) Business Process Outsourcing capabilities within its Global Process Services organization.   Emptoris’ expertise and technology enhances IBM’s Procurement and Supply Chain services, including its ability to apply category expertise and global operations to help clients streamline and automate supplier interactions, resulting in improved strategic sourcing, reduced service costs, and greater savings from spend with suppliers.

A $20B Market Opportunity

IBM has estimated that the Smarter Commerce initiative is a $20 billion market opportunity in software alone.  Smarter Commerce helps organizations that are struggling to meet the demands of rapidly shifting customer buying patterns in the era of mobile and social networks.

This new digital marketplace requires companies to respond rapidly to customer demands by automating their buying, marketing, selling and service processes.  Developing the right procurement strategy and an adaptive supply chain are keys to success in this evolving environment.  According to industry analysts, IBM is a recognized leader in multiple categories within Smarter Commerce.

With this acquisition, IBM builds on its capabilities in the “buy” aspect of Smarter Commerce and extends it to a new line of c-suite executives – chief procurement officers.  This growing list of decision makers includes chief information officers, chief financial officers, chief supply chain officers and chief marketing officers.

Existing Customers, Global Reach And Recognition

Procurement and sourcing professionals increasingly need better supplier management, spend analysis and contract management solutions to lower sourcing costs and risks.  Emptoris is a leader in delivering these benefits by automating vendor selection, negotiation, management and compliance.

Emptoris’ global clients span multiple industries including consumer products, financial services, healthcare, telecommunications, chemical/oil/gas, utilities, construction and industrial manufacturing.

Emptoris’ spend management solutions complement the existing B2B integration and supply chain management capabilities IBM acquired through the purchase of Sterling Commerce in 2010. The Emptoris acquisition will allow IBM to deliver more solutions focused on the needs of sourcing and procurement professionals.

Founded in 1999, Emptoris has over 725 employees around the world. The acquisition is anticipated to close in the first quarter of 2012, subject to the satisfaction of customary closing conditions and applicable regulatory reviews.

With more than 350 customers in 75 countries, Emptoris is based in Burlington, Mass. with offices in the U.S., U.K., France, Germany, Australia, India, Brazil and China.

Emptoris was recently honored by Red Herring as one of its “Global 100″ winners for 2011.  The Global 100 are selected and judged on a range of qualitative and quantitative metrics, including but not limited to, technology innovation, financial performance, growth criterion, management’s execution standards, potential globalization of the strategy and market share improvement.

IBM To Acquire Security Intelligence Provider Q1 Labs

leave a comment »

IBM has announced a definitive agreement to acquire privately held Q1 Labs, a Waltham, Massachusetts-based provider of security intelligence software.

The move aims to accelerate IBM’s efforts to help clients more intelligently secure their enterprises by applying analytics to correlate information from key security domains and creating security dashboards for their organizations.

Financial terms were not disclosed.

Following the close of the acquisition, Q1 Labs will join the newly-formed IBM Security Systems division, representing the world’s most comprehensive security portfolio.  After the close, IBM intends the new division to be led by Brendan Hannigan, CEO of Q1 Labs.

The new division will target a $94 billion opportunity in security software and services, which has a nearly 12 percent compound annual growth rate, according to IBM estimates.

Q1 Labs will join the more than 10 strategic security acquisitions IBM has made in the last decade and the more than 25 analytics-related purchases, including the recently announced acquisition of security analytics software firm, i2.

Organizations face a landscape with high-impact corporate breaches, growing mobile security concerns and advanced security threats, as highlighted in last week’s IBM X-Force Mid-Year Trend and Risk Report.

Firms must be equipped to identify threats, detect insider fraud, predict business risk and address regulatory mandates. Three quarters of firms feel cyberattacks are hard to detect and their effectiveness would increase with end-to-end solutions, according to a recent industry report.

Q1 Labs’ advanced analytics and correlation capabilities can automatically detect and flag actions across an enterprise that deviate from prescribed policies and typical behavior to help prevent breaches, such as an employee accessing unauthorized information.

“Since perimeter defense alone is no longer capable of thwarting all threats, IBM is in a unique position to shift security thinking to an integrated, predictive approach,” said Brendan Hannigan, CEO of Q1 Labs. “Q1 Labs’ security analytics will add greater intelligence to IBM’s security portfolio and continue to distinguish IBM from competitors.”

IBM operates the world’s broadest security research and development organization, comprising nine security operations centers, nine IBM Research centers, 11 software security development labs and three Institutes for Advanced Security.

It employs thousands of security experts globally such as security operations analysts, consultants, sales and tech specialists, and strategic outsourcing delivery professionals.  IBM monitors 12 billion security events per day in more than 130 countries and holds 3,000 security patents. IBM has been in the security business for nearly 50 years dating back to the security innovation in its mainframe systems.

You can learn more about IBM’s security offerings here.

Written by turbotodd

October 4, 2011 at 12:47 pm

IBM To Acquire Intelligence Analytics Firm i2

leave a comment »

IBM today announced a definitive agreement to acquire i2 to accelerate its business analytics initiatives and help clients in the public and private sectors address crime, fraud and security threats.

Financial terms were not disclosed.

With more than 4,500 customers in 150 countries, i2 is a leading provider of intelligence analytics for crime and fraud prevention based in Cambridge, UK with U.S. headquarters in McLean, Va.  i2’s clients span multiple sectors globally such as banking, defense, health care, insurance, law enforcement, national security and retail. i2 solutions are currently used by 12 of the top 20 retail banks globally and eight of the top 10 largest companies in the world.

Organizations in both the public and private sectors today are facing an exponential increase in “big data” — information and intelligence coming from disparate and unstructured sources including social media, biometrics and criminal databases.

When it is accessible to the people who need it, this information can be used to anticipate potential problems, make better, faster decisions, and coordinate resources to deliver exceptional service to citizens and customers.

This acquisition will extend IBM’s leadership in helping clients harness this data through the addition of i2’s intelligence analysis and tactical lead generation capabilities, which help cities, nations, international bodies and private enterprises combat fraud and security threats.

Fraud and security threat reduction is of strategic importance across all industries today. According to FBI statistics, in 2009 there were 1.3 million violent crimes, 9.3 million property crimes and 6.3 million larceny/thefts in the United States. Consumer-facing fraud for retailers alone costs $100 billion a year in the United States.

In response to these threats, businesses and government agencies are seeking to empower public safety officers, analysts, managers, detectives and investigators with industry-specific intelligence analysis and operational insight solutions. For example, government agencies today are concerned with increased threats to public safety, which are driving the need for secure information sharing.

Using IBM real-time analytical solutions in combination with the technologies of i2, public agencies and private enterprises battling fraud will now have the capability to better collect, analyze and process all the relevant data at their disposal. In the past, data overload often led to critical information or opportunities being missed.

Now local, state, and federal authorities can harness new intelligence to instantly detect and respond to security threats. Investigative leads can be identified quickly, helping government agencies solve crimes faster and keep officers and communities safer.

With IBM and i2, clients will have access to a comprehensive range of visualization and multidimensional analytics for the timely delivery of intelligence, including threat and fraud analytics. These tools will help analysts quickly identify connections, patterns and trends in complex data sets and easily model data in the way they think, in a single environment yielding faster analysis results, strategic reports and bulletins.

i2 will be integrated into IBM’s Software Group.

Headquartered in the UK, i2 has 350 employees and additional offices in McLean, Va.; Tucson, Ariz.; Ottawa, Ontario; and Canberra, Australia. The acquisition is anticipated to close in the fourth quarter of 2011, subject to the satisfaction of customary closing conditions and applicable regulatory reviews.

Written by turbotodd

August 31, 2011 at 1:51 pm

Cricket Diplomacy And Loose Egyptian Snakes

leave a comment »

First things first.

India and Pakistan are currently in the midst of a semi-final match in the Cricket World Cup 2011 (not to mention a little cricket diplomacy.)

I’m pretty sure life as we know it in the sub-continent has come to a screeching halt.  Just in case you’re wondering.

You can follow the match on The Guardian.  I’d try to explain to you what the score is, but I’m entirely fearful I’d make a cultural blunder from which I might spend years trying to recover with my friends in the region.

I do know the match just went into an innings break.  In case that’s useful information.  I suspect that, not unlike commercial breaks during our Super Bowl, a few hundred million toilets were just flushed at close to the same time.

In any case, that’s not the only news of the day, although it is arguably the most important.

I also just heard a bombshell in the social media milieu, that Salesforce.com just acquired social media monitoring firm Radian6 for a cool $276M U.S. in cash and $50M in stock.

This from coverage on TechCrunch. (Read this post to learn more about IBM’s own recent announcement in the social media monitoring and measurement realm with its IBM Coremetrics Social announcement.)

To which I say, let the consolidation begin!  A garden variety of social media firms, particularly those that operate in the world of the enterprise (as opposed to the pure consumer-facing plays), are becoming rich targets for purchase.

Enterprise analytics for social media activity are a particularly fertile sector as companies around the globe attempt to try and understand and discern consumer behavior online.

It’s important for said companies to learn from Twitterers and Facebookers everywhere.

Even the Bronx Zoos Cobra!

If you haven’t followed this latest Twitter phenomenon, you’re missing out on one of the latest wonders of the Web and the greatest Twitterer since the fake BP PR account.

The backstory: An Egyptian cobra recently disappeared from the Bronx Zoo, only to reappear in the guise of “@BronxZoosCobra” on Twitter.

His Tweets are sharp and clever.  A most recent example? “At the Metropolitan Museum of Art. The Temple of Dendur really kicks some asp. #snakeonthetown

Funny! And me likey the hashtag.

No word yet on whether the Egyptian snake is rooting for India or Pakistan in the Cricket World Cup.

Which is all the more reason to add @BronxZoosCobra ID to your Twitter follow list.

Follow

Get every new post delivered to your Inbox.

Join 2,343 other followers

%d bloggers like this: