Archive for the ‘china’ Category
Using Mobile Phones and Social Networks to Fight Non-Communicable Diseases
Here’s some shocking statistics: According to the World Health Organization, nearly two-thirds of all deaths occur due to non-communicable diseases (NCDs) which contribute to more than 60 percent of deaths worldwide.
Over the coming decade, some 388 million worldwide will die of one or more chronic illnesses and the cumulative losses in global economic output due to NCDs will total $47 trillion by 2030.
But before you go jump off a tall building, some new solutions developed by university teams could soon be harnessed to help manage the glowing global problem of such NCDs like asthma, diabetes, stroke, and cancer.
As part of the NCD Challenge, sponsored by IBM and pharmaceutical maker Novartis, a global competition was held to bring together industry and academia to create innovative, easy-to-use solutions that help fight the human and social burden of NCDs.
Like a social-media enabled support system for pregnant women with gestational diabetes and an advanced smart-phone service, both of which could have tremendous impact in managing diabetes and other diseases.
Developing World Solution: 2Vidas
Winners of the competition were the Hass School of Business, University of California, Berkeley, and ESADE Business School-Universidad Ramon Llull in Barcelona, Spain.
The developing world solution, from Berkeley, involved “2Vidas,” a pharmacy-based membership program for low- to middle-income pregnant women to address the growing problem of diabetes in Mexico.
The project’s aim is to make a lasting health impact on two lives during a finite period in which women have increased motivation to take better case of themselves for the health of their babies.
The program works by providing pregnant women access to monitoring tools at local pharmacies, support through peer-led sessions, and encouragement via positive SMS messaging that rewards self-management and offers health tips.
The potential economic impact is the ability to save women 58-98% of out-of-pocket monitoring costs, depending on frequency of use, and the health system an average of $110 per enrolled women per year through improved diabetes control — lowering the risk profile of the mother’s pregnancy and the baby’s propensity for NCDs.
2Vidas membership program will deliver an estimated $10.4 million in systemic cost savings and $475,00 in added value creation over five years.
Developed World Solution: Dr. Diabetes
Developed by the ESACE Business School-Universidad Ramon Llull, the Barcelona-based team’s effort, “Dr. Diabetes,” utilizes a handheld device with an application and two cloud servers.
It is a total solution designed to provide diabetes awareness, monitoring, and management to patients with chronic illness, initially for China.
It also provides early awareness to the public and streamlines diabetes management for patients. The solution provides medical data via cloud computing to physicians for accurate diagnosis, and to pharmaceutical companies and hospitals for efficient research and development.
The solution is designed to be scalable to support other NCDs. It is designed to lower the risk of complications, decrease treatment costs to patients by up to 73%, and decrease their hospital visits by 65%.
Winning teams were recognized this week during the NCD Awards Ceremony at IBM headquarters in Armonk, NY, and Novartis headquarters in East Hanover, New Jersey.
People interested in learning more and in joining the conversation on the topic of fighting non-communicable diseases can do so in the People for a Smarter Planet on Facebook, and via Twitter at #NCD.
They can also join in the “Smarter Healthcare” group on LinkedIn.
IBM SmartCamp Finalist Profile: Palmap — Building Virtual Bridges, Online And Off

Palmap's Dr. Ronald Zhang explains to the IBM SmartCamp Global Finals audience how Palmap's point of sale and indoor mapping technology will change the way people live and shop, not only in China but around the globe.
Dr. Ronald Zhang left his home city of Beijing to attend the University of Central Florida, and didn’t go back home for eight years.
When he returned, how found there were new buildings and roads and shopping malls, and he almost didn’t recognize the place, never mind couldn’t find his way around.
After catching the American entrepreneurial bug during his time in the States, along with his PhD, Dr. Zhang concluded that what was missing in the GPS, location-based services market was the inside out view.
Google Streetview and Keyhole had captured the outside in view, but Dr. Zhang explains that people spend 90% of their time indoors — at shopping malls, restaurants, and the like. Where was the data feed for them?
And that’s how Palmap came to be founded, a Shanghai-located company now with offices also in Beijing and Xi’an.
Though American entrepreneurialism may seem to be far removed from the Confucian approach to orderly development in the East, that’s precisely what drew Dr. Zhang to the U.S. “With American entrepreneurs, there are no rules, boundaries, you can just go mad and crazy, and only be limited by your imagination. More and more, that’s what’s happening in China, but here (in the U.S.), there’s a spirit that we want to bring back to China.”
Dr. Zhang went on to explain such people “don’t necessarily make revenue yet” but that “they have services that can change the world and make life better.”
His idea for Palmap started around the time the iPhone was released, and he explained that “the Internet changed everything in China, and those technologies are implemented by people like us. So that’s my dream, to do something with my own mind.”
Zhang’s ultimate vision with Palmap is to bridge the divide between click-n-mortar and brick-n-mortar, or as he explained it, “online to offline.”
Between those two endpoints — and not unlike his transcendence of two very different worlds, the U.S. and China — Dr. Zhang and his team plan on making a lot of people happy…and then, and perhaps only then, will the money follow.






